Rich Latta, is a native of Fresno, where he graduated from McLane High School. After he graduated, he attended Whitworth College in Spokane, Washington. Three years later he entered Fuller Seminary in Pasadena. He has been a Presbyterian pastor since 1978, serving first in Walla Walla, Washington.
In May of 2010, Rich became the new pastor at Dinuba Presbyterian Church, where he describes himself as an old-fashioned country pastor.
Rich and his wife Colleen have been married since 2004, and share seven children between the two of them. In addition to spending time with his family, he enjoys cycling, and playing his guitar.